Three tiers. Pick what your brand is ready for.
Referrer earns a one-off fee per introduction. Co-branded and whitelabel earn lifetime referrals — the same economics as each other; the only lever between the two is how much of your brand the customer sees.
Build a finance offering on your brand
Three ways to run it.
From a simple introduction to a fully white-labelled finance arm — the same specialist desk behind all three. Each tier’s economics are spelled out below: Referrer is one-off per introduction; Co-branded and Whitelabel earn lifetime referrals on the same economics.
Referrer
Introduce clients, we run the deal. Best for low-volume introducers — a deal here, a deal there.
One-off fee per introduction, paid two business days after settlement.
- One-off commission — you earn on that deal; if the client comes back later, they’re our client by then and it doesn’t earn you again
- Unique referral link + QR code
- Lead form on Forefront-branded page
- Standard 60-second SMS auto-response
- Partner portal — full feature set
- Monthly payment statements
- No co-branded tools
- No EDM templates in your brand
Co-branded
Your name and ours, side by side. The most common tier for accountants and brokers.
Lifetime referrals — same economics as Whitelabel.
- Everything in Tier 1, plus —
- Lifetime referrals — earn on every deal that client ever does with us, while you stay active
- Co-branded finance page (“You × Forefront”)
- Calculator + lead form in joint branding
- EDM templates with your logo + signature
- Pop-out widget for your website
- Branded SMS auto-response (your trading name)
- Quarterly review with our partner team
Whitelabel
Your brand only. Forefront’s compliance line in the footer. The client sees you.
Lifetime referrals — same economics as Co-branded.
- Everything in Tier 2, plus —
- Lifetime referrals while you stay active — same economics as Co-branded
- Whitelabel finance page on your domain
- Sending domain configured (DKIM/SPF)
- Your trading name throughout client experience
- Bespoke EDM copy + segmentation
- Branded portal sub-domain (optional)
- Monthly review with our partner team
The fee schedule
Your fee scales with the size of the deal. The rate per deal is the same whichever tier you pick — what changes is whether you earn once (Referrer) or on every future deal that client does (Co-branded and Whitelabel). The bands below show the shape of it; we’ll give you the actual numbers on a quick call.
| Deal size band | Asset type | Indicative fee |
|---|---|---|
| Under $50k | Light commercial, trailers, small plant | Flat fee · low end |
| $50k – $150k | Trucks, utes, mid-size plant | Tiered · mid band |
| $150k – $500k | Prime movers, excavators, ag equipment | Tiered · upper band |
| Over $500k | Fleet deals, complex structures | Negotiated per deal |
A substantial fee for every introduction that settles, paid to your account within two business days of settlement. Once it settles, it’s yours.
Run the numbers
See what a year of introductions could earn.
Set your business, how many clients buy equipment, the typical deal size, and how many settle. The estimate updates live. It shows what your introductions earn on their first settled deal — the baseline every tier earns. On co-branded and whitelabel you then keep earning on that client’s future deals too.
- Introductions a year
- 40
- That settle
- 22 (55%)
- Indicative fee per settled deal
- $1,800
This is what your introductions earn on their first settled deal — the baseline every tier earns. On Co-branded and Whitelabel you also earn lifetime referrals on that client’s future deals (not shown here). Indicative only, not a quote — we confirm real numbers with your actual client mix on a quick call.
Compared with
Connect vs going direct to a bank.
If a client of yours needs equipment finance, you have a few options. Send them to their bank. Refer them to a generalist broker. Set up your own arrangement. Or use Connect. Here’s how those compare on the things that matter — to your client and to your earnings.
Response time
- Client’s bank
- 3–5 business days
- Generalist broker
- Same day to 24h
- Forefront Connect
- 60 seconds (auto-SMS), call within 5 mins
Who they can borrow from
- Client’s bank
- Just that one bank
- Generalist broker
- A broad range, but finance generally
- Forefront Connect
- A wide range, all equipment specialists
Specialist in equipment
- Client’s bank
- Variable
- Generalist broker
- Mixed — usually mortgage-led
- Forefront Connect
- 100% equipment finance focus
Your income
- Client’s bank
- Nothing
- Generalist broker
- Sometimes a small one-off fee
- Forefront Connect
- A substantial fee on every settled introduction
Branded tools
- Client’s bank
- None
- Generalist broker
- Rarely
- Forefront Connect
- Finance page, calculator, lead form, email campaigns — in your brand
Visibility into deals
- Client’s bank
- Zero — bank doesn’t loop you in
- Generalist broker
- Depends on the broker
- Forefront Connect
- Live portal — every stage, every dollar
Your client relationship
- Client’s bank
- Bank captures the relationship
- Generalist broker
- Broker may capture for future deals
- Forefront Connect
- Stays with you. We’re the finance partner, not the relationship partner.
What’s not included
A few honest exclusions.
Connect is built for one specific thing — equipment finance referrals from senior commercial operators. Things we don’t do, and things we don’t pretend to do:
No consumer credit at launch
Commercial equipment finance only. Consumer recreational vehicles, personal asset finance, mortgages — out of scope. If a client of yours needs a consumer product, we’ll point them to someone, but we won’t write it ourselves.
No mortgage referrals
Same logic. Different licence regime, different skill set. We stay in our lane.
No insurance product cross-sell
If you’re an insurance broker, we don’t quote insurance to your clients. If you’re an accountant, we don’t sell insurance products. We exist to write the finance — period.
No paperwork on your side
You make the introduction — that’s the whole job. No forms, no applications, no licences, no training, nothing to renew. You’re adding a referral channel, not a finance business, so the admin simply doesn’t land on you.
No deals under $30k
The numbers don’t stack up below about $30k. If a client wants $15k for a trailer, we’ll point them to their bank or a small-loan lender. We won’t waste their time or yours.
A note on tier choice
Most partners start co-branded.
The lever between co-branded and whitelabel is not money — the economics are identical, and both earn lifetime referrals. Co-branded is the soft intro most partners start with: it signals “we partnered with a specialist” without diluting your primary brand. Whitelabel makes sense once you’ve seen a handful of deals settle and want the experience to feel entirely yours. Referrer sits apart on economics — a one-off fee per introduction — and is the simplest path if you’re sending the odd deal and would rather we carry the brand weight entirely.
You can move up a tier at any time. We rebuild the brand surface in about three business days and the rest of the system carries over. Move down — that’s also fine, no penalty. Pick what your brand is ready for, not what you can afford.
Pick the tier that fits your brand.
Tell us which tier you’re leaning toward and we’ll come back with the build plan and the discovery call invite. Or stay undecided — that conversation is part of what we do in onboarding.