Finance calculator
Indicative repayments in real time. Your inventory pre-loaded. One click to enquire.
01 / 06
Partner program — onboarding now
Add a finance broker to your business — without becoming one.
Your clients already need equipment finance. Now you can offer it — a new service and a new income line, added to what you already do. You make the introduction; we build the tools, run the deal, and pay you when it settles.
Who it’s for
Three partner types. One platform.
Whether you sell equipment, insure it, or advise the businesses that buy it — your clients need finance. This is about you earning on that.
Dealers
Your customers need finance to buy your gear. We build calculators, lead forms, and widgets in your brand. Deals close faster, you earn on every sale.
CalculatorLead formsPop-out widget
For dealers →
Insurance brokers
Every asset you insure was financed by someone. One question at renewal — “looking at any new equipment?” — turns every policy into two revenue streams.
White-labelEDM campaignsBroker scripts
For brokers →
Accountants
You see your clients’ financials. You know who’s growing, who’s buying equipment, who’s about to invest. Turn that insight into referral income.
Industry mappingTax-time campaignsAdvisory upsell
For accountants →
5 days
Your branded tools, live
60s
Your client gets a call back
Zero
Licences, training or paperwork
How it works
Your introduction. Our specialist desk.
The deal flow your clients are already half-expecting — built into your brand, run by a desk that knows equipment finance.
01
We build your tools
Finance page, calculator, lead forms, EDM templates — all in your brand. Live in about five business days.
02
Your client enquires
Through your website, an email campaign, or a conversation at renewal. The lead routes straight to our specialist desk.
03
We run the deal
Contact within 60 seconds. Assess, structure with the right lender, approve, settle — and keep you in the loop the whole way.
04
You get paid
A substantial fee for every introduction that goes through, paid straight to your account. Once it’s done, it’s yours.
Database campaigns
Send the email. Earn on the deals that come back.
Branded email templates for your database — segmented by industry, client type, or product. You approve and send. Every lead that settles earns you the referral fee, whether or not they buy from you.
One database send can generate months of deal flow.
Templates, copy and compliance disclosures are ours. The send and the relationship are yours.
YOUR BRAND FINANCE
Hi [First Name], You’ve trusted us with your insurance — now access competitive equipment finance through us as well. Same-day answers. Specialist desk, not a call centre.Get a Free Quote →
↓
Lead
Enquiry in
60s
Auto SMS
✓
We call
$
You earn
Finance tools
Built in your brand. Wired to our pipeline.
Six surfaces. Every one connects to the same system — customer enquires, we run the deal, you earn.
Lead capture form
Five fields, mobile-first. Lead lands in our CRM, 60-second SMS to the client, tagged to you.
02 / 06
Pop-out widget
“Finance this” floating button on any product page. Drops in via one script tag. No redesign.
03 / 06
Finance page
A complete /finance tab for your domain. Calculator, form, lender logos built in.
04 / 06
EDM templates
Pre-written campaigns segmented by client type, asset class, season. We draft, you approve, we send.
05 / 06
Partner portal
Live pipeline, earnings, monthly payments — all in one place.
06 / 06
Hover the row to pause.
Sample campaigns
The library you’ll have access to.
Pre-written EDM templates segmented by partner type, asset cycle, and time of year. We adapt them to your brand and your client list — you approve the final, we hit send. Below are four examples from the current library.
EOFY equipment timing
For accountants · sent late May
Quick note before EOFY — worth timing any equipment purchases
Hi [Client first name], A quick reminder as we head toward EOFY — if you’re weighing up a new vehicle, fitout, or piece of plant, it’s worth factoring in the instant asset write-off and getting your timing sorted before 30 June rather than scrambling in the last week. The rules shift from year to year, so it’s worth a quick chat about where the thresholds sit this financial year. We’ve partnered with a specialist equipment finance desk — Forefront — for clients looking at funded purchases. Same-day answer on what’s possible, settlement usually within a week. Reply to this email or click here for a 30-second enquiry form. They’ll be in touch directly.
Pre-renewal nudge
For insurance brokers · sent monthly
Your renewal’s coming up — quick equipment finance question
Hi [Client first name], Your [Policy type] renewal is due [renewal month]. Before we firm up the schedule of assets, worth flagging — are you planning any new equipment purchases in the next six months? If yes, we’ve started offering equipment finance through a specialist partner. Same conversation we already have at renewal, just with a finance answer attached. Saves you running it past your bank or a generalist broker. Hit reply with what you’re looking at, or use the link below for a same-day quote.
Post-test-drive follow-up
For dealers · sent 24h after viewing
[Vehicle make/model] · finance answer ready
Hi [Customer first name], Following up on yesterday’s look at the [Vehicle]. If you’d like to lock in a finance answer before someone else moves on it, our partnered finance desk can come back with a structured quote in 24 hours. No obligation — just so you know where you stand if you decide to go ahead. Reply with your phone number, or click here for the 30-second form. They’ll call within the hour.
Fleet refresh prompt
For all partners · sent at the 3-year mark
[Client name] — a few years on the [Asset], worth a look at the next one?
Hi [Client first name], Quick one. It’s been a few years since the [Asset], and you’re around the point a lot of operators start weighing up the next upgrade. If it’s on your radar, it’s worth lining up a finance answer early — so you can move quickly when the right asset comes up rather than scrambling on timing. No pressure either way. Reply if you’d like us to take a look, or use the link below for a 30-second enquiry.
All campaign drafts are reviewed by you before sending. We never send anything in your name without explicit approval.
No extra work on your side
Zero paperwork on your end.
You’re adding a referral channel, not a finance business — so there’s nothing new to register, train for, or administer. You make the introduction; we handle everything that needs handling.
Your side
Make the introduction. That’s the whole job — no forms, no applications, no licences, no training, nothing to renew.
Our side
We’re the licensed finance business. Every credential, approval and bit of paperwork a deal needs sits with us — not you.
We walk through exactly how it all works on a quick call before you sign anything.
Revenue
A new income stream, from the clients you already serve.
A new income line from the clients you already serve. Here’s what one typical deal looks like.
AssetPrime mover — existing client
Finance amount$180,000
Came fromAn email to existing clients
Your referral feePaid to your account
Your fee scales with the size of the deal. This client was already going to finance the asset — the difference is you now earn on it.
The service you’re adding
What your clients actually get.
When you make an introduction, this is the experience on the other end — the part that makes you look good for sending them our way.
Answered in 60 seconds
Your client hears back within a minute of enquiring — every time, in business hours. Fast answers are what turn an enquiry into a deal.
The same people, every time
Whoever you introduce deals with the same desk that handled your last one. No call queues, no being passed around, no surprise hand-offs.
Equipment finance is all we do
Trucks, plant, agriculture, trades — 15 years of nothing but this. We know which lenders say yes to which deals, so more of yours get done.
We handle everything
From the first call to the money landing in the client’s account, we run it. You make the introduction; we do the rest.
15 yrs
Equipment finance only
$30k–$500k
Typical deal size
5–7 days
From approved to funded
Every state
We cover all of Australia
Your portal
Every deal. Every dollar. Every payment.
When you sign on, you get a dashboard that tracks every introduction you’ve made — current status, earnings, monthly payments — all in one place. The interface below is the real partner portal, populated with a sample partner’s data.
connect.forefrontfinance.com.au/dashboard
Welcome back, Jordan
Eight months in · 14 settled · $12,470 earned
23
Referrals
5
Active
14
Settled
$12,470
Earned
| Client | Asset | Amount | Stage |
|---|---|---|---|
| Adrian G. | Kenworth T410 | $185,000 | In progress |
| Sarah M. | CAT 320 excavator | $240,000 | Approved |
| Tomas R. | Bobcat S650 | $74,000 | In progress |
A live partner portal — every referral, deal, dollar, and repeat client tracked in real time.
More detail
Questions partners ask before signing on.
The basics are in the FAQ below. This is the operational layer — the questions that come up in the second half of a discovery call, the ones that determine whether the partnership actually works.
How many introductions actually turn into deals?
Around 60% of introductions from an accountant or broker’s existing clients go through — they already trust you. It’s lower for cold walk-ins (~30–40%) and higher for warm in-person referrals (~75%). Your portal shows your own numbers, not industry averages.
Which lenders can you actually get to?
Every Tier 1 bank, every second-tier major, and the non-bank specialists for the harder deals. We’re set up with the lenders that actually settle equipment finance cleanly — and we don’t carry the ones that don’t.
What if a client of mine has bad credit?
We work it. There are lenders who price for harder credit histories. We always tell the client honestly what their options are. If we can’t get them across the line, we tell them — and tell you — so the deal doesn’t drift indefinitely.
Can I see the credit decision reasoning?
You’ll see the high-level reason a deal didn’t proceed — but not the client’s private financial details, which privacy rules protect. The portal shows you the category, not the file.
What happens to my referrals if I sell my practice?
The agreement transfers if you sell your business as a going concern — the buyer steps into your seat. For Co-branded and Whitelabel partners, the lifetime-referral entitlement on your already-introduced clients transfers to the buyer provided they sign on as a Connect partner within 60 days of the sale; if they decline, the entitlement on future deals from those clients lapses. If you wind the business up entirely, anything already settled is paid, and deals still in progress pay out as they complete.
How do you handle disputes with a client?
We handle them. There’s an independent complaints scheme we belong to as a backstop, and the resolution sits with us — you’re not exposed. If a dispute ever touched your introduction (very rare), we’d loop you in for context, but it’s ours to resolve.
How long is the agreement for?
Initial term 12 months, then evergreen with 60-day notice from either side. No volume targets. No minimum effort hours. The agreement is one page plus the fee schedule — plain English, lawyer-reviewable in 20 minutes.
Questions
Common questions.
No. The landing pages, calculators, email templates and partner portal are built as part of the partnership. We earn when deals settle, so our incentives are aligned with yours.
No. You’re making an introduction, not giving finance advice — so there’s nothing for you to license, register, or train for. We’re the licensed finance business; all of that sits with us.
Many will — and that’s fine. But in any database there are always people unhappy with their current deal, people whose broker doesn’t specialise in equipment, or people who just want to see if there’s something better. Those are the ones who respond.
Yes. If someone in your database enquires through your finance page and settles a deal — even if they finance an asset from another supplier — you still earn the referral fee. It’s a standalone revenue channel.
White-label means your clients see your brand only (e.g. “Your Business Finance”). Co-branded means both names are visible (“Your Business × Forefront Finance”). Same referral structure and income either way — it just comes down to what feels right for your brand. (Tier 1 Referrer differs on economics — see the tiers page for the full picture.)
It depends on your tier. Tier 1 (Referrer) is a one-off: you earn on the deal you introduce, and if that client comes back later it doesn’t earn you again. Tier 2 (Co-branded) and Tier 3 (Whitelabel) are lifetime: you earn a referral fee on every future deal that introduced client settles with us, while your agreement is in force. Co-branded and Whitelabel run on the same economics — the lever between them is how much of your brand the client sees, not money.
Around five business days. Once you tell us which tools you want, we build the pages, set up the forms and create the email templates. You review, sign off, and we go live.
Through your partner portal — a branded dashboard showing every referred client, deal status, pipeline value, and income earned. You can see exactly what’s in progress and what’s settled at any time.
Yes — every state and territory. Everything happens electronically, so the client never needs to come to us. QLD, NSW, VIC, SA, WA, ACT, TAS and NT are all covered.
Most deals sit between $30k and $500k. Below $30k is generally uneconomic for both sides. Above $500k we’ll still write it, sometimes with a slightly bespoke structure — fleet deals, complex deal structures, second-tier asset classes. The sweet spot is $80k–$250k.
Depends on the vertical. Dealers see deals within 1–2 weeks. Accountants and brokers typically see first settlement at week 4–6 after the first campaign goes out. Some partners settle their first deal before they’ve even sent a campaign — just from the conversations they’re already having.
Yes. The portal preview earlier on this page is the real interface populated with sample partner data. We can also set up a sandbox login during the discovery call so you can click around before committing.
Coverage is in place during scheduled absences. The 60-second SMS auto-response still fires, and a broker on the desk takes the calls. Deals don’t stall, settlement timelines hold. Out-of-hours is the only exception — if you call at 11pm Saturday, you’ll get a callback at 8am Monday.
No. Connect is in early-stage rollout with a deliberate cap on partner count. We want quality partnerships, not partnership scale. If your client base is the wrong fit or your geography overlaps awkwardly with existing partners, we’ll say so on the discovery call.
Ready to start referring?
Co-branded customer journeys live in around five business days. You make the introduction, we run the deal, and you earn a substantial referral fee on every settled introduction.
or get in touch 0402 982 928 · chris@forefrontfinance.com.au